Serotta Atlanta REDUX!

Click to view other photos

Frame / Size / Year:
1997 Serotta Atlanta - Custom Reynolds "Colorado Concept" Steel. Nice "S" Details in the Lugwork

Handlebars / Stem:
Ritchey WCS Classic Handlebards with Ritchey WCS 4Axis Stem

Fork / Headset:
Renolds Ouzo Pro Carbon Fork with Campagnolo Record 1" Threadless Headset

Front Wheel / Hub / Rim / Tire:
Campagnolo Neutron with White Vittoria Rubino Pro Tire

Rear Wheel / Hub / Rim / Tire:
Campagnolo Neutron with White Vittoria Rubino Pro Tire

Crankset / Bottom Bracket:
Campagnolo Centaur Carbon Crankset with Centaur Bottom Bracket

Saddle / Seat Post:
Selle Italia Prolink Carbon Rail Saddle with Campagnolo Chorus Carbon Seatpost

Pedals / Chain:
Generic SPD Knockoff Pedals. Wipperman Nickel Plated C10 Chain

Gearing / Chainring / Misc.:
Campagnolo 10 Speed: Chorus Brifters, Chorus Cassette, Centaur Front and Rear Derailleurs. Record Cables. Mirage Brakset

Notes:

I wanted a classic, lugged steel frame for my new project and found this solid Atlanta built in 1997. Serotta introduced the Atlanta to coincide with the 96 Olympics. The frame is custom Reynolds tubes and hand made in America. Notice how the seattube and downtube "flare" out toward the bottom bracket - giving stiffness where you need it most and flex where you want it. I stripped and powdercoated the frame a beautiful pearl white with white decals. I updated the fork and the rest is pretty self explanatory.

The bike rides incredible. You can see by my bikes this this is an huge leap forward in terms of quality. This is my second full road bike build and I could not be more psyched with how it turned out.